Moore, OK – Trifecta Communications, a full-service advertising and marketing agency, announced today it has been named agency of record for Andy Alligator’s Water Park in Norman, Oklahoma.
As part of the agreement, Trifecta will be responsible for the creative and strategic brand development, and media purchases for the inaugural season of the new family-focused commercial water park at I-35 and Indian Hills Road. The park is slated to open spring 2012, and will be operated by Norman-based Allison’s Fun Incorporated. The company will continue to operate its successful Andy Alligator’s Fun Park at the same location.
“We are happy to partner with Trifecta to help introduce this new entertainment destination to Oklahoma. They understand our brand clearly, and offer expertise and value-added products that complement our existing property,” said Andy Alligator’s General Manager Kyle Allison.
“Our creative team is excited to work on this campaign. Andy Alligator’s is the first commercial water park to open in the OKC metro in almost three decades, so we are really looking forward to the fun marketing possibilities that offers,” said Trifecta Communications CEO Brent Wheelbarger.
Headquartered in Moore, Oklahoma, Trifecta Communications, LLC is a multimedia company. It is the parent company of ‘Moore Monthly’ magazine, which is distributed at more than 130 locations throughout Moore and South Oklahoma City, and ‘Moore Monthy.com’, a hyperlocal news site featuring TV-quality programs delivered for free in HD. The company’s Creative Services division operates as a full service advertising and marketing firm, helping small to midsize businesses become household brand names through smart, engaging and effective marketing. For more information visit www.trifectacomm.net.
About Allison’s Fun
Norman, Oklahoma based Allison’s Fun Inc. started with the purchase of a single moonbounce by founder Russell Allison. The company is now the largest corporate planning firm in the South-Central United States. In 2007 Allison’s opened Andy Alligator’s Fun Park, an eight-acre facility featuring go-carts, batting cages, miniature golf, and more. In 2012 they will open Andy Alligator’s Water Park at the same location on I-35 and Indian Hills Road, between Moore and Norman. It is the first commercial water park to open in the Oklahoma City metropolitan area since the 1980s. For more information visit www.andyalligators.com.
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