The list was compiled by Michael Brenner and posted to his award-winning B2B Marketing Insider blog. According to Brenner, a number of factors were used to compile the list including, “Twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag #B2BMarketing, as well as a variety of social scoring tools using the keyword.”
Other key B2B marketing influencers making the list include:
“Arketi has always recognized and harnessed the power of the social media landscape, and we use our Twitter account to build relationships, extend our brand, and cultivate relationships,” said Mike Neumeier, APR, principal at Arketi Group. “Michael’s B2B Marketing Insider blog is a tremendous resource for the industry. The thoughts and ideas he advances are spot on for B2B marketers, and we are honored to have made his top influencer list.”
To see the complete list of top B2B marketing influencers on Twitter, visit here. To keep up with our latest updates, follow @arketi on Twitter.
About Arketi Group
Arketi Group is a public relations (PR) and digital marketing firm that helps business-to-business (B2B) technology organizations accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Consistently recognized by BtoB magazine as one of the nation's “Top BtoB Agencies,” Arketi helps its clients use marketing to generate revenue. Companies benefiting from this approach to B2B marketing include Cbeyond, CorFire, Intradiem, Jacada, Semprius and Xerox. For more information, call 404-929-0091 ext. 202 or visit www.arketi.com.